Olivar Del Duque

Brand Identity

Olivar Del Duque (‘Duke’s Olive Grove’) is a sophisticated brand that produces extra virgin olive oil in a small village in Spain. 

The symbol takes as a reference the portrait paintings of Spanish Dukes from the early 17th century. The inverted drop of oil represents the face and it is surrounded by a popular collar- the lace ruff- that Dukes used to wear around their necks at that time.

The company wanted the logo to reflect the good quality of their products and the color palette was chosen accordingly by combining white, black and gold as the colors of elegance, sophistication and premium category.